Content Guru Announces Major Expansion of Generative AI Support Within its brain® Solution

Content Guru, a leading global provider of cloud contact center and customer experience (CX) technology, has today announced a significant expansion to its brain® AI portfolio. The enhancements include new generative AI services and include support for OpenAI’s GPT-4 and Google’s PaLM2.

Through brain, Content Guru takes care of the underlying complexities of generative AI technology for storm users, ‘democratizing’ the technology by removing barriers to adoption and making it widely accessible to organizations, regardless of sector or size. brain provides an AI orchestration layer to provide access to best-in-class AI capabilities such as Google Dialogflow, Azure AI, and IBM watsonx, as well as generative AI systems like OpenAI GPT, enabling multiple best-in-class technologies to be leveraged in a single solution, with the ability to swap in and out as technology providers leapfrog each other with new innovations.

Organizations keen to harness the value of generative AI have been able to use brain to reduce costs through intelligent automation and supercharge the effectiveness of staff. Generative AI combined with real-time transcription of speech provides powerful contextual summarization to contact center agents. Digital interactions and voice transcripts are analyzed and a precis of the conversation is automatically generated, along with key problems, commitments, and blockers. Agents can review, edit, and submit content significantly boosting agent productivity, reducing the burden of monotonous administration and allow more time for tasks requiring human intelligence and emotion.

“Content Guru has an extensive heritage of delivering intelligent automation through brain and we are delighted to expanding our offering to support customers with the latest generative AI tools,” commented Sean Taylor, CEO at Content Guru. “Within the contact center, agents often spend hours every day on admin tasks that keep them from the most fulfilling aspect of their role – providing great customer experience. Generative AI is set to have a huge impact on customer and agent experiences and we are excited to be creating cutting-edge solutions that also have privacy, responsibility, safety, and reliability at their core. We look forward to further developing generative AI in the coming months to further support our customers’ needs.”

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About Content Guru

Content Guru makes engagement easy. Its resilient cloud-based solution, storm®, is trusted by the world’s largest organizations to deliver mission-critical, first-class customer experiences quickly and accurately. Leading organizations rely on storm's unrivalled 99.999% availability; from the world's largest enterprises to public sector organizations and mission-critical providers, such as blue-light ambulance and police services. Content Guru delivers services in over 100 countries and enables major organizations, such as AXA, the NHS, Rakuten Communications and US Government to deliver outstanding omni-channel experiences, every time.