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Content Guru Named an ‘Exemplary Vendor’ in Six ISG Buyers Guides™ for Contact Centers

Published: September 15th 2025

Content Guru Named an ‘Exemplary Vendor’ in Six ISG Buyers Guides™ for Contact Centers

Content Guru, a leading global provider of cloud Customer Experience (CX) and contact center technology, is delighted to announce that it has been classified as an ‘Exemplary Vendor’ across six CX-related research reports from leading global technology research and advisory firm, ISG.

The ISG Buyers Guide™ for Contact Centers evaluates how well vendors’ offerings address organizations’ requirements for CX technology; split into Merit, Assurance, Innovative and Exemplary rankings. Content Guru’s storm® platform was placed in the highest category, Exemplary, which is reserved for solutions that performed the best in meeting the overall product and CX requirements, in the following reports:

  • ISG Buyers Guide™ for Contact Centers 2025
  • ISG Buyers Guide™ for Agent Management 2025
  • ISG Buyers Guide™ for Intelligent Self-Service 2025
  • ISG Buyers Guide™ for Customer Interaction Analytics 2025

Along with two vertical reports that provide tailored insights into sector-specific CX requirements:

  • ISG Buyers Guide™ for Contact Centers for Insurance 2025
  • ISG Buyers Guide™ for Contact Centers for Retail 2025

“We are thrilled to be once again recognized as an Exemplary vendor that is leading the way in the CX industry,” commented Martin Taylor, Co-Founder and Deputy CEO at Content Guru. “The 2025 ISG Buyers Guides demonstrate the breadth and depth of the storm platform, including in key verticals and CX categories. As we continue to innovate, storm will remain the foundation that organizations depend on to deliver outstanding CX at scale.”

“Content Guru has developed its storm platform into a full-featured, high reliability tool for modern contact centers,” says Keith Dawson, Director of Research, Customer Experience, ISG Software Research. “The company’s strengths in omnichannel engagement, AI and workforce management contribute to its Exemplary showing in the ISG Contact Centers Buyers Guide.”