{"id":4301,"date":"2025-02-27T17:42:26","date_gmt":"2025-02-27T17:42:26","guid":{"rendered":"https:\/\/contentguru.wpenginepowered.com\/ja-jp\/?post_type=resource&#038;p=4301"},"modified":"2026-02-19T14:43:26","modified_gmt":"2026-02-19T14:43:26","slug":"improve-customer-retention","status":"publish","type":"resource","link":"https:\/\/www.contentguru.com\/ja-jp\/resources\/whitepapers\/improve-customer-retention\/","title":{"rendered":"\u30ab\u30b9\u30bf\u30de\u30fc\u7dad\u6301\u7387\u306e\u5411\u4e0a"},"content":{"rendered":"\n\n    <section class=\"block-resource-hero toast-block no-margin no-padding\"> \n\n        \n\n\n    <div class=\"resource-hero\">\n        <div class=\"container\">\n                                                <div class=\"resource-type\">Whitepapers<\/div>\n                                <h1>\u30ab\u30b9\u30bf\u30de\u30fc\u7dad\u6301\u7387\u306e\u5411\u4e0a<\/h1>\n                <div class=\"publish-date\">Published: 2\u6708 27th 2025<\/div>\n                    <\/div>\n    <\/div>\n\n    \n    <\/section>\n\n\n\n\n\n    <section class=\"block-columns toast-block no-margin padding-both has-bg\" style=\"background-color:#004d95;color:#f8f9eb;\"> \n\n        \n\n\n<div class=\"columns-area\">\n    <div class=\"container\">\n                                <div class=\"main-column-grid grid\" style=\"grid-template-columns:repeat(1, 1fr)\">\n                                    <div class=\"col \">\n                        <section id=\"\" class=\"py-10 bg-Core\/Medium text-Core\/Body sm:py-12 md:py-16 lg:py-20 scroll-mt-24\">\n<div class=\"container mx-auto grid md:grid-cols-12\">\n<div class=\"col-span-12 mb-4 md:mb-0\">\n<div class=\"flex flex-col space-y-4\">\n<header class=\"flex space-x-4\">\n<div class=\"space-y-2\">\n<article class=\"rich-text space-y-4 prose max-w-none prose-headings:font-semibold prose-headings:leading-tight prose-h1:font-extrabold prose-h1:text-4xl prose-h1:md:text-6xl prose-h2:text-3xl prose-h2:md:text-5xl prose-h3:text-2xl prose-h3:md:text-4xl prose-h4:font-medium prose-h4:text-xl prose-p:my-0 prose-p:break-word prose-p:leading-6 prose-headings:text-Primary\/p900 prose-p:text-Core\/Body prose-a:text-Core\/Body prose-ol:text-Core\/Body prose-ul:text-Core\/Body prose-ul:list-[square] prose-ul:marker:text-SP2\/800 prose-li:text-Core\/Body prose-li:marker:text-SP2\/800 prose-code:text-Core\/Body\">\n<header class=\"flex space-x-4\">\n<div class=\"space-y-2\">\n<article class=\"rich-text space-y-4 prose max-w-none prose-headings:font-semibold prose-headings:leading-tight prose-h1:font-extrabold prose-h1:text-4xl prose-h1:md:text-6xl prose-h2:text-3xl prose-h2:md:text-5xl prose-h3:text-2xl prose-h3:md:text-4xl prose-h4:font-medium prose-h4:text-xl prose-p:my-0 prose-p:break-word prose-p:leading-6 prose-headings:text-Primary\/p900 prose-p:text-Core\/Body prose-a:text-Core\/Body prose-ol:text-Core\/Body prose-ul:text-Core\/Body prose-ul:list-[square] prose-ul:marker:text-SP2\/800 prose-li:text-Core\/Body prose-li:marker:text-SP2\/800 prose-code:text-Core\/Body\">\u306f\u3058\u3081\u306b: \u30ab\u30b9\u30bf\u30de\u30fc\u306f\u4f7f\u7528\u3059\u308b\u30c7\u30d0\u30a4\u30b9\u3084\u30c1\u30e3\u30cd\u30eb\u3092\u554f\u308f\u305a\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u3001\u308f\u304b\u308a\u3084\u3059\u3044\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3092\u671f\u5f85\u3057\u3066\u3044\u307e\u3059\u3002\u5305\u62ec\u7684\u3001\u304b\u3064\u5145\u5b9f\u3057\u305f\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u306e\u30ab\u30b9\u30bf\u30de\u30fc\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092 \u5b9f\u73fe\u3057\u3066\u3044\u308b\u4f01\u696d\u3067\u306f\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u7dad\u6301\u7387\u304c89%\u306b\u3082\u9054\u3057\u3066\u3044\u307e\u3059\u3002<span class=\"superscript\">1<\/span><\/p>\n<\/article>\n<\/div>\n<\/header>\n<\/article>\n<\/div>\n<\/header>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n                    <\/div>\n                            <\/div>\n            <\/div>\n<\/div>\n\n    \n    <\/section>\n\n\n\n\n\n    <section class=\"block-columns toast-block no-margin padding-both\"> \n\n        \n\n\n<div class=\"columns-area\">\n    <div class=\"container\">\n                                <div class=\"main-column-grid grid\" style=\"grid-template-columns:repeat(2, 1fr)\">\n                                    <div class=\"col \">\n                        <header class=\"flex space-x-4\">\n<div class=\"space-y-2\">\n<article class=\"rich-text space-y-4 prose max-w-none prose-headings:font-semibold prose-headings:leading-tight prose-h1:font-extrabold prose-h1:text-4xl prose-h1:md:text-6xl prose-h2:text-3xl prose-h2:md:text-5xl prose-h3:text-2xl prose-h3:md:text-4xl prose-h4:font-medium prose-h4:text-xl prose-p:my-0 prose-p:break-word prose-p:leading-6 prose-headings:text-Primary\/p900 prose-p:text-Core\/Body prose-a:text-Core\/Body prose-ol:text-Core\/Body prose-ul:text-Core\/Body prose-ul:list-[square] prose-ul:marker:text-SP2\/800 prose-li:text-Core\/Body prose-li:marker:text-SP2\/800 prose-code:text-Core\/Body\">\n<header class=\"flex space-x-4\">\n<div class=\"space-y-2\">\n<article class=\"rich-text space-y-4 prose max-w-none prose-headings:font-semibold prose-headings:leading-tight prose-h1:font-extrabold prose-h1:text-4xl prose-h1:md:text-6xl prose-h2:text-3xl prose-h2:md:text-5xl prose-h3:text-2xl prose-h3:md:text-4xl prose-h4:font-medium prose-h4:text-xl prose-p:my-0 prose-p:break-word prose-p:leading-6 prose-headings:text-Primary\/p900 prose-p:text-Core\/Body prose-a:text-Core\/Body prose-ol:text-Core\/Body prose-ul:text-Core\/Body prose-ul:list-[square] prose-ul:marker:text-SP2\/800 prose-li:text-Core\/Body prose-li:marker:text-SP2\/800 prose-code:text-Core\/Body\">\n<header class=\"flex space-x-4\">\n<div class=\"space-y-2\">\n<article class=\"rich-text space-y-4 prose max-w-none prose-headings:font-semibold prose-headings:leading-tight prose-h1:font-extrabold prose-h1:text-4xl prose-h1:md:text-6xl prose-h2:text-3xl prose-h2:md:text-5xl prose-h3:text-2xl prose-h3:md:text-4xl prose-h4:font-medium prose-h4:text-xl prose-p:my-0 prose-p:break-word prose-p:leading-6 prose-headings:text-Primary\/p900 prose-p:text-Core\/Body prose-a:text-Core\/Body prose-ol:text-Core\/Body prose-ul:text-Core\/Body prose-ul:list-[square] prose-ul:marker:text-SP2\/800 prose-li:text-Core\/Body prose-li:marker:text-SP2\/800 prose-code:text-Core\/Body\">\n<header class=\"flex space-x-4\">\n<div class=\"space-y-2\">\n<article class=\"rich-text space-y-4 prose max-w-none prose-headings:font-semibold prose-headings:leading-tight prose-h1:font-extrabold prose-h1:text-4xl prose-h1:md:text-6xl prose-h2:text-3xl prose-h2:md:text-5xl prose-h3:text-2xl prose-h3:md:text-4xl prose-h4:font-medium prose-h4:text-xl prose-p:my-0 prose-p:break-word prose-p:leading-6 prose-headings:text-Primary\/p900 prose-p:text-Core\/Body prose-a:text-Core\/Body prose-ol:text-Core\/Body prose-ul:text-Core\/Body prose-ul:list-[square] prose-ul:marker:text-SP2\/800 prose-li:text-Core\/Body prose-li:marker:text-SP2\/800 prose-code:text-Core\/Body\">\n<h2><b>\u8a73\u3057\u3044\u8cc7\u6599\u306e\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9<\/b><\/h2>\n<\/article>\n<\/div>\n<\/header>\n<article class=\"rich-text space-y-4 prose max-w-none prose-headings:font-semibold prose-headings:leading-tight prose-h1:font-extrabold prose-h1:text-4xl prose-h1:md:text-6xl prose-h2:text-3xl prose-h2:md:text-5xl prose-h3:text-2xl prose-h3:md:text-4xl prose-h4:font-medium prose-h4:text-xl prose-p:my-0 prose-p:break-word prose-p:leading-6 prose-headings:text-Primary\/p900 prose-p:text-Core\/Body prose-a:text-Core\/Body prose-ol:text-Core\/Body prose-ul:text-Core\/Body prose-ul:list-[square] prose-ul:marker:text-SP2\/800 prose-li:text-Core\/Body prose-li:marker:text-SP2\/800 prose-code:text-Core\/Body\">\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u3084\u30bf\u30d6\u30ec\u30c3\u30c8\u306a\u3069\u3001\u65b0\u3057\u3044\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u304c\u6b21\u3005\u3068\u666e\u53ca\u3057\u3066\u3044\u304f\u306a\u304b\u3001\u4f01\u696d\u3084\u7d44\u7e54\u306f\u305d\u306e\u5f62\u614b\u3084\u898f\u6a21\u306b\u304b\u304b\u308f\u3089\u305a\u3001\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306b\u5bfe\u5fdc\u3057\u3001\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3092\u6700\u9069\u5316\u3059\u308b\u5fc5\u8981\u306b\u8feb\u3089\u308c\u3066\u3044\u307e\u3059\u3002\u307e\u305f\u3001\u8abf\u67fb\u306b\u3088\u308c\u3070\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u306e\u30ab\u30b9\u30bf\u30de\u30fc\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306f\u3001\u3082\u306f\u3084\u300c\u3042\u3063\u305f\u307b\u3046\u304c\u671b\u307e\u3057\u3044\u300d\u3068\u3044\u3063\u305f\u3082\u306e\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u3067CX\u3092\u30b5\u30dd\u30fc\u30c8\u3059\u308b\u3053\u3068\u306f\u3001\u4eca\u3084\u5fc5\u9808\u6761\u4ef6\u3068\u306a\u3063\u3066\u3044\u308b\u306e\u3067\u3059\u3002<\/p>\n<p>\u30d5\u30a9\u30fc\u30e0\u306b\u60c5\u5831\u3092\u5165\u529b\u3057\u3066\u3044\u305f\u3060\u3051\u308c\u3070\u3001\u3088\u308a\u8a73\u7d30\u306a\u30ec\u30dd\u30fc\u30c8(PDF)\u304c\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3067\u304d\u307e\u3059\u3002<\/p>\n<hr \/>\n<p><span class=\"superscript\">1Walker, 2020<\/span><\/p>\n<\/article>\n<\/article>\n<\/div>\n<\/header>\n<\/article>\n<\/div>\n<\/header>\n<\/article>\n<\/div>\n<\/header>\n                    <\/div>\n                                    <div class=\"col \">\n                        <p><script src=\"\/\/insight.contentguru.com\/js\/forms2\/js\/forms2.min.js\"><span data-mce-type=\"bookmark\" style=\"width: 0px;overflow: hidden;line-height: 0\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"width: 0px;overflow: hidden;line-height: 0\" class=\"mce_SELRES_start\">\ufeff<\/span><\/script><\/p>\n<form id=\"mktoForm_1146\"><\/form>\n<p><\/p>\n                    <\/div>\n                            <\/div>\n            <\/div>\n<\/div>\n\n    \n    <\/section>\n\n","protected":false},"excerpt":{"rendered":"<p>\u306f\u3058\u3081\u306b: \u30ab\u30b9\u30bf\u30de\u30fc\u306f\u4f7f\u7528\u3059\u308b\u30c7\u30d0\u30a4\u30b9\u3084\u30c1\u30e3\u30cd\u30eb\u3092\u554f\u308f\u305a\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u3001\u308f\u304b\u308a\u3084\u3059\u3044\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3092\u671f\u5f85\u3057\u3066\u3044\u307e\u3059\u3002\u5305\u62ec\u7684\u3001\u304b\u3064\u5145\u5b9f\u3057\u305f\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u306e\u30ab\u30b9\u30bf\u30de\u30fc\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092 \u5b9f\u73fe\u3057\u3066\u3044\u308b\u4f01\u696d\u3067\u306f\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u7dad\u6301\u7387\u304c89%\u306b\u3082\u9054\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n","protected":false},"featured_media":5368,"template":"","meta":{"_acf_changed":true,"inline_featured_image":false},"resource_industry":[],"resource_topic":[46],"resource_type":[4],"resource_folder":[70],"class_list":["post-4301","resource","type-resource","status-publish","has-post-thumbnail","hentry","resource_topic-lead-in-cx-and-ai","resource_type-whitepapers"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u30ab\u30b9\u30bf\u30de\u30fc\u7dad\u6301\u7387\u306e\u5411\u4e0a - \u65e5\u672c\u8a9e<\/title>\n<meta name=\"description\" content=\"\u306f\u3058\u3081\u306b: 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