MASK™ – call recording, routing and message forwarding to create a single point of contact for branch networks
MASK is a unifying technology that gives your customers the single point of contact they need. It also provides channel partners, or branch office networks, with a single source of hot leads and CRM resources, allowing them to focus on following up new opportunities and delivering great service.
Using Content Guru’s advanced call recording, IVR and routing capabilities, MASK provides a friendly and intuitive option for callers to leave messages, rather than waiting to speak to an agent. Those messages are then automatically routed directly to the relevant branch or reseller partner, for an immediate response.
- Gets the right customer to the right branch
- Feeds hot leads to channel partners, boosting loyalty and driving higher revenues
- Provides a single point of contact to make it easy for customers to get what they want
- No contact centre required – can operate as a fully automated, standalone recording and routing service