Content Guru N.L. has hosted its second successful storm® knowledge event (storm kennisevent) with Benelux network provider and partner, KPN, at the scenic lakeside Inn Style conference centre in Maarssen, Utrecht.

Over 90 leading decision makers and influencers from businesses across the Netherlands attended the event, based this year around the theme of how transitioning to the cloud can positively impact organisations and the processes, technology and people within them.

Eric Hartmans

Eric Hartmans, Business Development Manager at Content Guru B.V. kicked off the event, delivering a keynote speech on his vision for the future of customer contact with the uptake of transformative technologies such as Web Real-Time Communications (WebRTC) and Internet of Things (IoT), which are both expected to become significantly more mainstream during 2017. He also explained how people will remain fundamental to the success of any customer contact organisation, even with the advent of such technologies.

Over the course of the afternoon, delegates listened to a number of interlinked presentations from key influencers. Eric Peeters, Managing Director of IoT at KPN, explained how the advent of IoT technology could fundamentally alter the face of customer contact, provided that IoT applications present clear benefits to consumers. Meanwhile, storm user Hans Udink explained his experience of how Zorg Instituut Nederland smoothly transitioned to the cloud with Content Guru’s storm platform. Nicole Urlings, Contact Centre Manager at Efteling, wrapped up the event, stressing the importance of people, processes and teamwork in the adoption of new contact centre technologies, and emphasising the power that cloud can offer to organisations.

Michael Van Den Brink, Country Manager for Content Guru B.V. reflected on the event:

“Customer contact is a hot topic in the Netherlands at the moment, with more businesses across various sectors recognising the security and flexibility that cloud solutions have to offer. I was really impressed with the level of interaction that took place over the course of the day, as well as the quality of speakers, who really brought their experiences within the industry to life and encouraged some thought-provoking discussion. It was fantastic to have the opportunity to collaborate with so many like-minded individuals and I look forward to welcoming delegates back to next year’s event.”

storm knowledge event



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October 17, 2016
Category: News